Boost Engagement With Employee Advocacy

Internal communication software is the main messaging tool used by employees of a department or an entire organization. It is the core solution of a digital workplace. In addition to chat and/or video calling capabilities, an internal communication solution can include file sharing features, which are incredibly valuable for both remote employees and those in the office. Lastly, internal social networks or intranet can also be part of an internal communication tool.

The goal of internal communications is to keep employees in the loop of what’s going on at work without impeding their workflow. Employees who have a stronger understanding of what’s happening at their job have a stronger connection to their organization, which spurs employee engagement. This leads to higher productivity and lower turnover rates.

There are a slew of different internal communication strategies such as setting up weekly one-on-one meetings, company town halls, video calls, messaging channels, and more. The trick is to use a variety of tactics that work best for your organization, don’t interrupt the workflow of employees too much, and do the best job of improving the employee experience.

The role of an internal communications team is to keep employees informed about what’s happening at your organization, whether these updates are about other departments or in their own team. This is very important for a large organization and/or a remote office because people can be more disconnected and siloed from each other. Connecting people is made easier with internal communication tools for a digital workplace.

Strong internal communication tools are the key driver of a digital workplace because they keep people connected and informed whether they are remote employees or not. This improves the employee experience for the entire organization, which in turn improves employee engagement and productivity. Employees who have a better understanding of their jobs are more connected to their organization, more passionate about what they do, and are more likely to do their best work.

There are many examples of internal communication, but one you may be familiar with is company communication to employees. For example, the official company policy being relayed by Human Resources across the employee population is internal communication. You might receive a memo via email or through your company’s internal communication tools. A company town hall meeting or a one-on-one meeting with a manager are also examples of internal communication.

Typically, Human Resources oversees the internal communications of a company. However, internal communication can sometimes be managed by the Marketing department, especially at smaller organizations. Many small companies simply don’t have an HR team, so Marketing picks up the slack of overseeing company communications across an entire organization.

Internal communications are the messages shared at your organization among employees. Sometimes these messages could be confidential and it would break company policy to share these messages outside of the company. External communications are messages shared outside of the company. These messages are perfectly fine to share internally as well, but it can improve the employee experience to share important announcements internally before you share them externally.